Tag Archive: Customer Loyalty

When CRISIS can build LOYALTY…

One of the blogs I regularly follow is Seth Godin.  Why Seth?  He has a very no-nonsense way of putting things in plain english for all of us to understand about marketing, customers and a host of other interesting topics.  I was thinking the other day about a particular topic to talk about – how…

Customer Loyalty just doesn’t happen…

One thing I have noticed over the years is how important something can be to someone and yet how little attention they give it.  Take for example a relationship with someone.  How many times do you see the relationship being neglected and taken for granted by the other person – only to wake up one…

It’s all about…….YOU

I have a problem.  The problem is that I am actively engaged in speaking, writing and consulting in the area of Social Media.  Why is that a problem?  Because I am all about “what can I do for you” in the customer world and in the Social Media world it is “all about me and…