In the upcoming days and weeks you will start to see some changes happening to the “Loyalty” Blog you are so used to seeing and reading.  NO, we aren’t going away from the core concept that Customer Loyalty is at the heart of all corporate economics.  And NO we aren’t going to stop providing you [...]

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I get asked this question all the time, “Should we just survey our customers to find out what they are thinking?”  Or some other question relating to the use of surveys to capture customer information.  Well, it depends is my usual answer.  It depends on WHAT kind of information you are looking to acquire.  If [...]

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I thought I would take a bit of a break today and share some humor with you.  But first a little background…
As most of my readers know, I believe “Social Media” is here and just beginning to make its impact on businesses.  I didn’t say “Social Networking,” I said “Social Media.”  There is a difference.  [...]

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