Well, there certainly has been enough bad news for one week with the meltdown of Wall Street and international global markets. I’m sure 90% of all our readers have been affected in some adverse way by all this activity going on. It is clear that panic has set in and people are behaving in irrational…
Category Archives: Relationships
Stay tuned for some changes…
In the upcoming days and weeks you will start to see some changes happening to the “Loyalty” Blog you are so used to seeing and reading. NO, we aren’t going away from the core concept that Customer Loyalty is at the heart of all corporate economics. And NO we aren’t going to stop providing you…
Einstein got it right…
I don’t know how many of you enjoy reading about Einstein or not but he had a quote that hung on his door at Princeton that to me was spot on in regard to your customers and generating more revenue. The quote was, “Not everything that counts can be counted, and not everything that can…
Olympics and your customers…
It just wouldn’t be appropriate to not have at least one blog entry related to the Olympics – this is my first (and maybe last). I saw a great comment from the biggest name in the Olympics, Michael Phelps, and his coach, Bob Bowman that I felt needed to be discussed a bit. In an…
Customers DEMAND more than niceties…
I just read an article that I wanted to share with you. It is called, “Three Uncustomary Customer Service Mindsets that Deliver.” The reason I am pointing it out is that this is very typical about what most articles on customers experiences focus on – delivering exceptional service. So is this good or bad? Most…
Dumb it down for best results…
Today I read two blogs that were focused on something we have been preaching for many years – if the “lowest common denominator” in your business (customers and employees) don’t get it, nothing will change. The first blog post actually led me to the second post. The first post, “Dumb it up, People,” was posted…
STOP surveying your customers…
I get asked this question all the time, “Should we just survey our customers to find out what they are thinking?” Or some other question relating to the use of surveys to capture customer information. Well, it depends is my usual answer. It depends on WHAT kind of information you are looking to acquire. If…
Don’t be fooled again…
I just read an interesting article in Marketing Profs that I wanted to share with you. The article, “Three Uncustomer Customer Service Mindsets that Deliver,” gives the reader three different ways to potentially build a better experience and loyalty. I left a comment on their site that basically said, good idea, but not something that…
Simplicity – Simply the right answer…
One of the key “mantra’s” that I live by and what I strive to accomplish with all my clients is “Simplicity.” Simple is just simply better. I know I am taking a bit of liberty with some words here but think about it. The world has gotten so complex that the messages and products and…
A day off…
No real blog posting today – it is my anniversary – YEA!! What a great time to reflect on relationships and what is important in life. We talk about building “Trusted, Loyal Relationships” in everything we do since it is the only thing at the end of the day that really gives you true, lasting…