built on Loyalty

Type of Organization

"Invest in your CUSTOMERS
and they will Invest in YOU"
  Ability To Deliver Test  

We designed the Customer Loyalty Test to let you assess how well your organization is doing today in regard to building solid Customer Relationships that positively impact your Performance, based on the Loyalty Factor of your constituents. Performance is very tightly correlated to how Loyal your constituents are to your organization. After you have taken the brief Test, click the results button to see how we believe you are doing and some suggested actions to assist you in this area. If you would like a more detailed analysis and discussion about your results, just click the Contact Us button to your right and we will get in touch with you right away, We Promise!

Please answer YES or NO after each question. At the end of each section, please record your number of YES and NO answers in the total boxes.

The RED Test - Ability to Deliver  
No. Question   YES NO

If we ask your Employees to tell us the first word they think of when they think of your organization, would that first word be "trust"?


Does your organization use trust as the true basis of its relationship with its Employees, Partners and other Stakeholders?

Would you say your business processes allow you to keep the Promises your customers want and deliver an awesome customer experience the majority of time?
Do you feel your Customer and Employees are in complete alignment with understanding and delivering the experience your customers want?
Are your business processes designed and modified based on what experience you want to deliver to your Customers?
Do you have a clear definition of what Employee Loyalty means and is this definition understood by your Employees?
Are the tools and technology you have in place designed to "leverage" your employees in serving your Customers and delivering a great experience?
Do you feel the character of your employees exemplifies and supports the character of your CEO and top leadership?

Do you hire based on the character of the individual and their alignment with the character of your top leadership team?

Is employee retention something you feel is under control in your organization?
Are you able to keep your best and brightest employees?
Do you have an annual employee survey that is completely anonymous and facilitated by an outside organization to assess the employee experience?
Remember your Score!!
To see what your score means, please click on the Results button to the right.
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